'Fazed' is a contemporary brand based in seoul.

Fazed combines the meaning of advancing to the next stage through the past by adding the past tense suffix -ed to Phase, 

which means 'stage,' with the meaning of 'Faze,' which has a similar pronunciation and means 'to surprise.'
This new word, Fazed, which combines these two elements, 

aims to deliver fresh enjoyment and a touch of excitement to consumers through designs that allow them to discover new sensations within the familiar.

The brand logo is designed in the form of a common flower found in our surroundings, 

expressing a simplified flower shape through various angles and forms.
This aims to capture the purity, innocence, and loveliness inherent in flowers, 

while simultaneously creating a sense of unfamiliarity depending on the viewing angle.
Composed of four flowers arranged in different angles and forms, the logo can be used as a single flower, 

but also transforms into various shapes and colors when arranged in pairs or groups of three.
This demonstrates Phased’s potential and spirit of challenge in pursuing diverse attempts and forms rather than remaining confined to a single style.

Fazed is a brand that develops a cute and cheerful vintage mood by reinterpreting fragments of old memories with new emotions.
Inspired by familiar yet overlooked moments, 

such as old objects in an attic or forgotten photographs, 

the brand presents designs that reconstruct these moments with a modern sensibility.

CONTACT

INSTA ㅣ @fazed_fazed

e-mail ㅣ fazedseoul@gmail.com

.